Dear DFY Marketers!
Has it been a wild ride lately or what?
It’s an exciting but challenging time for digital marketers.
With so much noise in the marketplace…
I’m sure you’ve felt the pressure.
Every week, you make dozens of financial decisions that have a real and lasting impact on your life, your security, and the future of your family.
Decisions that determine if you’ll get the kind of financial ROI from your agency that you get for your own clients.
And it can be hard to know if you’re doing the right thing…
The truth is, most CPAs and accountants are generalists who serve a wide range of clients across all kinds of industries.
That means they don’t have the time to develop the skills and expertise needed to understand the unique challenges you face as a DFY Marketer or DFY Marketing Agency.
How do I know that?
Well, because that used to be me. I used to have accounting, tax, & financial consulting clients of every size in all different kinds of industries.
But one day, I had an epiphany...
I realized that instead of trying to be a "jack of all trades" accountant, I needed to specialize in working with a specific type of client.
When I thought about who I wanted to focus on serving, I noticed that out of all the clients I'd worked with, I'd always been able to get DFY Marketers especially good results...
In fact, when I had this epiphany, I'd just improved the profit margins of our DFY Marketer by $250,000 on their existing business with smart financial decisions and saved over $30,000 in federal and state income taxes every single year by designing and implementing a tax savings plan for them.
Now, I dedicate my accounting firm to serving DFY Marketers at every stage of the ownership cycle.
And here's the thing...
No matter where you're at in your career, the 2CC Award is no good if your financial mistakes are not translating into good profit margins. Plus, TAXES are your single biggest expense. The worst part is, over 90% of the DFY Marketers I talk to are stressed out about their finances, don't have time to look at their wealth, have below industry average profit margins and are overpaying Uncle Sam and their state and local governments.
The truth is, while things like creating a budget and saving for retirement are key to your financial health...
What's the point if you don't managing your profits margins and your tax bills?
When done right, financial decisions and tax planning is the 20% of work that creates 80% of the results.
The problem that I run into all the time is that most DFY Marketers don't have any idea that they can improve their profit margins anywhere from 50% to 100% while legally and ethically SLASHING their income taxes by as much as 50%.
That's why I decided to write my latest book...